Starting pointTraditional Web ImprovementManager intuition and experienceOther CompaniesPast success storiesNAVINOME (Us)Site-specific data
Analysis approachTraditional Web ImprovementManual aggregation while reviewing GAOther CompaniesHeatmaps and GA integrationNAVINOME (Us)AI web analysis from all data
Action planningTraditional Web ImprovementBrainstorming in meetingsOther CompaniesSelect from a case libraryNAVINOME (Us)AI auto-generates optimal solutions
Implementation & fixesTraditional Web ImprovementHand off to engineersOther CompaniesNo-code editing (manual)NAVINOME (Us)No-code and AI auto-apply
Project managementTraditional Web ImprovementExcel and chat toolsOther CompaniesDedicated plan boardNAVINOME (Us)Autonomous AI progress optimization
Speed to resultsTraditional Web ImprovementVery slow (e.g. once a month)Other CompaniesModerate (several times a month)NAVINOME (Us)Fast (weekly to daily cycles)
Role of the ownerTraditional Web ImprovementBuried in tasks and coordinationOther CompaniesMaster the toolsNAVINOME (Us)Strategic decisions and AI oversight